Coffee is one of the standard beverages all over the globe owing to which coffee bean is the second most profoundly exported product in the global market after petrol. The request for organic coffee is determined by several health advantaged allied with it. Organic coffee is also rich in antioxidants such as polyphenols, including flavonoids and catechins. These calm harmful free radicals existing in the human body and thus, avert large-scale cellular destruction. Moreover, in the case of organic coffee, there are no synthetic fertilizers or chemicals used in growing or production, which means cleaner beans, air, land and water. The coffee is grown only by using organic fertilizers such as coffee pulp or compost.
Market Dynamics- Global Organic Coffee Market
Various health benefits provided by organic coffee is one of the major driving factors of this market. Moreover, owing to the growing concerns of food safety, people are inclining towards organic products thus fueling the demand for organic coffee. However, low market penetration and premium pricing may hinder the market growth.
Organic Coffee Market Segmental Overview
The study analyses Global Organic Coffee market based on source, end user, distribution channel and geography.
- Coffea Arabica and Coffea Canephora are the two major source of organic coffee. Coffea Arabica is the extensively consumed in the organic coffee market. The Coffea Canephora is a premium variety which is majorly found in the African region, thus restricting production opportunity for it.
- Food and beverage, cosmetic, pharmaceutical, and personal care sectors are the major end users of organic coffee. However, food & beverage sector is likely to dominate the market owing to majority of people inclining towards organic foods. Espresso coffee, fair trade coffee, coffee pods, and gourmet coffee are the variety of organic coffee products available in the market.
- Organic coffee can be accessible through direct distribution as well as indirect distribution channels. The indirect distribution channels involves specialty store, modern trade format, convenience store, e-tailing, and other retail formats. Among these, the modern trade format and e-commerce segment are likely to hold a major share and contribute to maximum sales in terms of value on account of the expediency they have.
Organic Coffee Market by Geography
Geographically, the study is comprised of the key countries of North America, Europe, Asia-Pacific and Rest of the World. As an established market, North America is anticipated to continue its domination over the forecast period. Another reason for domination is the presence of key market players in this region. However, rising population and growing awareness regarding food safety is anticipated to grow the market of Asia Pacific at a rapid pace.
Global Organic Coffee Market-Key Players
Rogers Family Company, Death Wish Coffee Co., Burke Brands LLC, Jungle Products Cr., Camano Island, Coffee Roasters LLC, Specialty Java Inc., Coffee Bean Direct LLC, Allegro Coffee Company, Ethical Bean Coffee, Dean's Bean Organic Coffee among others are the major players active in the Organic Coffee market.
